Jennifer Singh is a former TV reporter turned PR strategist and media coach who specializes in storytelling, public relations, and marketing. Jennifer launched She’s Newsworthy Media to help female entrepreneurs and business owners increase media attention for their brands by pitching their expertise to the media. So far, she’s helped over 35 women land media spots on all of the most popular TV shows (The Social, CP24 Breakfast, and Breakfast TV just to name a few!). She is also mom to two little boys Dominick and Marcus ages 5 and 2.
In this episode:
Layers of challenges with racism and inclusion in motherhood and work can be invisible and aren’t a part of our conversations and discourse.
Open dialogue about racism, anti-racism, discrimination, and inclusion in our work and with our families is needed.
Ongoing action for inclusivity and anti-racism in all aspects of business and the workplace including marketing is essential.
Share your expertise & story. The media is looking for fresh perspectives and voices to bring a unique angle to what’s happening in our world.
Connect with Jennifer:
Instagram: @shesnewsworthy https://www.instagram.com/shesnewsworthy/
Get a FREE Media Pitch Template that you can download
Find out more about “Media Success Coaching” – Jennifer’s most successful program that includes one-on-one time
20 people in that program have landed media spots so far!
On this episode of The Part-Time Jungle Podcast, I had an amazing conversation with Jennifer about racism and inclusion in motherhood and work. Jennifer shared her story with the layers of challenges in motherhood and work as a woman of colour. She discussed the need for open dialogue about racism, anti-racism, discrimination, and inclusion in our work and with our families and how ongoing action for inclusivity and anti-racism in all aspects of business and the workplace including marketing is essential. Jennifer also talked about helping her clients share their expertise and stories because the media is looking for fresh perspectives and voices to bring a unique angle to what’s happening in our world.
If you prefer to listen, check out Episode 13 of The Part-Time Jungle Podcast.
I am so appreciative to Jennifer for having this conversation with me about racism and inclusion in motherhood and work. The three values that she lives and works by are authenticity, transparency, and empowerment and these definitely came through in our dialogue.
JENNIFER’S MOTHERHOOD & WORK JOURNEY:
Starting in 2010, Jennifer had a position working in a secure job with benefits, being paid by the government, where she was providing transit updates on a TV station. Jennifer and her husband were trying to get pregnant for 3 years and shortly after becoming pregnant, she was laid off from this position. The timing ended up working out well though as Jennifer used this time as an opportunity to transition into being an entrepreneur. She built her website and got business photographs taken. Because she had suffered a recent miscarriage, she also suffered from anxiety during this pregnany so being at home prior to the birth of her first baby in 2015, was the best thing that she could have done. Ultimately, this led to Jennifer launching her business, She’s Newsworthy Media, five years ago.
LOTS TO LEARN
Jennifer had no business expertise when she got started. She was literally starting from scratch. After having her second son, three years after her first, she fully committed to entrepreneurship, hired a business coach, and didn’t look back. Giving birth to two children and starting a business in three years, was A LOT to take in in a short amount of time.
Jennifer talks about how the COVID pandemic feels like how she felt starting her business with her two …